schedule a discovery call<\/a> and talk through your needs for your next project.<\/p>\n\n\n\n*Originally posted February 2015 and updated June 2021 to reflect new data.*<\/p>\n","protected":false},"excerpt":{"rendered":"
As a medium, Point-of-Purchase (POP) has long had a chip on its shoulder. Marketers, retailers and producers know that it moves product, but it\u2019s never been considered a \u201cmeasured medium\u201d by the advertising community. As brands and retailers strive to connect with shoppers, in store remains a top performer \u2013 shoppers have missed in store […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/posts\/3778"}],"collection":[{"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/comments?post=3778"}],"version-history":[{"count":0,"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/posts\/3778\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/media?parent=3778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/categories?post=3778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tuscomfg.com\/wp-json\/wp\/v2\/tags?post=3778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}